Centre for Continuing Education

Internet Marketing

Digital Marketing

Digital Marketing. Learn digital marketing strategies that work.

Get ahead with digital marketing, search engine marketing and digital media marketing training courses to attract new customers to your website or business. Our courses will help you understand the world of digital media and develop a digital strategy that spans social media, Google AdWords, search engine marketing techniques, search engine optimisation (SEO), keyword research, website development, mobile marketing and optimising website content. Learn Digital Marketing the smart way with Digital Marketing courses at CCE, the University of Sydney.

Digital Strategy Course for SMEs

Digital Marketing. Learn digital marketing strategies that work. Learn Digital Marketing the smart way with Digital Marketing courses at CCE, the University of Sydney. Digital marketing, online marketing, e marketing – call it what you want – is the primary way in which most businesses must now connect with customers. To be successful, business owners need to have a solid understanding of the key digital marketing channels and how to effectively use them. This course is suitable... [More]
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Digital Strategy Course for SMEs

<p>{block name:“Course Tagline - Digital Marketing”}</p><p>Digital marketing, online marketing, e marketing – call it what you want – is the primary way in which most businesses must now connect with

...
Digital Strategy Course for SMEs

<p>{block name:“Course Tagline - Digital Marketing”}</p><p>Digital marketing, online marketing, e marketing – call it what you want – is the primary way in which most businesses must now connect with

...

Business Insights with Google Analytics Course

Google Analytics. Insights you can turn into results. Google Analytics shows you the full customer picture across ads and videos, websites and social tools, tablets and smartphones. That makes it easier to serve your current customers and win new ones. Learn Google Analytics the smart way with Google Analytics courses at CCE, the University of Sydney. This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics... [More]
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Business Insights with Google Analytics Course

<p>{block name:“Course Tagline - Google Analytics”}</p><p>This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics reports can be

...
Business Insights with Google Analytics Course

<p>{block name:“Course Tagline - Google Analytics”}</p><p>This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics reports can be

...
Business Insights with Google Analytics Course

<p>{block name:“Course Tagline - Google Analytics”}</p><p>This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics reports can be

...

Web Writing with SEO Course

Search Engine Marketing. Learn search engine marketing strategies that work. Learn Search Engine Marketing the smart way with Search Engine Marketing courses at CCE, the University of Sydney. This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to write web content for business. It gives you the skills and proven techniques in writing for the web to attract your target audience, engage them with your... [More]
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Web Writing with SEO Course

<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs

...
Web Writing with SEO Course

<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs

...

LinkedIn for Business Course

Social Media Marketing. Learn social media marketing strategies that work. The demand for social media expertise currently outstrips supply. Explore the essentials of social media marketing and learn social media directly from one of the world’s top social media influencers. Learn Social Media Marketing the smart way with Social Media Marketing courses at CCE, the University of Sydney. LinkedIn is the world’s premier business network with over 550 million members representing the... [More]
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LinkedIn for Business Course

<p>{block name:“Course Tagline - Social Media Marketing”}</p><p>LinkedIn is the world’s premier business network with over 550 million members representing the largest group anywhere of influential,

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Google Ads (AdWords) Management Course

Google Ads (AdWords). Attract more customers. Reach the right people at the right time. Be seen by customers at the very moment that they’re searching on Google for the things you offer. Learn Google Ads (AdWords) the smart way with Google Ads (AdWords) courses at CCE, the University of Sydney. Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential customers at the very moment that they’re... [More]
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Google Ads (AdWords) Management Course

<p>{block name:“Course Tagline - Google AdWords”}</p><p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential

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Google Ads (AdWords) Management Course

<p>{block name:“Course Tagline - Google AdWords”}</p><p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential

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Facebook Advertising Essentials Course for All Businesses

Social Media Marketing. Learn social media marketing strategies that work. The demand for social media expertise currently outstrips supply. Explore the essentials of social media marketing and learn social media directly from one of the world’s top social media influencers. Learn Social Media Marketing the smart way with Social Media Marketing courses at CCE, the University of Sydney. With over 2 Billion active users on Facebook, Facebook ads are a great way to generate leads and... [More]
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Facebook Advertising Essentials Course for All Businesses

<p>{block name:“Course Tagline - Social Media Marketing”}</p><p>With over 2 Billion active users on Facebook, Facebook ads are a great way to generate leads and ultimately grow your business online.</

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Introduction to SEO (Search Engine Optimisation) Course

Search Engine Marketing. Learn search engine marketing strategies that work. Learn Search Engine Marketing the smart way with Search Engine Marketing courses at CCE, the University of Sydney. This course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A successful SEO strategy is one of the primary ways in which business websites can attract new customers. In this short course, you’ll learn about the core search... [More]
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Introduction to SEO (Search Engine Optimisation) Course

<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>This course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A

...
Introduction to SEO (Search Engine Optimisation) Course

<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>This course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A

...

Digital Strategy Course for Experienced Marketers

Digital Marketing. Learn digital marketing strategies that work. Learn Digital Marketing the smart way with Digital Marketing courses at CCE, the University of Sydney. Digital channels are the primary means by which business must now connect with customers. To be successful, marketers need to apply strategic thinking to their digital marketing activities. Digital strategy must integrate with broader business objectives, which can be a challenge in larger organisations. Corporate... [More]
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Digital Strategy Course for Experienced Marketers

<p>{block name:“Course Tagline - Digital Marketing”}</p><p>Digital channels are the primary means by which business must now connect with customers. To be successful, marketers need to apply strategic

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Marketing Automation and Email Marketing Course

Email Marketing. Maximise sales email opportunities. Learn Email Marketing the smart way with Email Marketing courses at CCE, the University of Sydney. We live in a digital world, so you can attract potential buyers through your website and other online avenues such as social media. However, your sales aren’t unlikely to grow very much if this is all you do. You’ll get some traffic, but your conversions to customers will be the bare minimum. The main reason website visitors don’t... [More]
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Marketing Automation and Email Marketing Course

<p>{block name:“Course Tagline - Email Marketing”}</p><p>We live in a digital world, so you can attract potential buyers through your website and other online avenues such as social media. However,

...
Marketing Automation and Email Marketing Course

<p>{block name:“Course Tagline - Email Marketing”}</p><p>We live in a digital world, so you can attract potential buyers through your website and other online avenues such as social media. However,

...

Social Media Marketing Course: Facebook, Twitter and Blogs

Social Media Marketing. Learn social media marketing strategies that work. The demand for social media expertise currently outstrips supply. Explore the essentials of social media marketing and learn social media directly from one of the world’s top social media influencers. Learn Social Media Marketing the smart way with Social Media Marketing courses at CCE, the University of Sydney. With over 2.3 billion monthly users between them, Facebook and Twitter are the easiest and... [More]
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