Centre for Continuing Education

Marketing

Marketing

Marketing. Learn marketing strategies that work.

The Centre for Continuing Education has a wide range of Marketing courses. From content marketing and social media, to writing persuasively and editing, you’re sure to find courses to suit you or your business.

The Centre is backed by the University of Sydney. We guarantee that all our educators and trainers are experts in their fields and completely up-to-date with all the latest in marketing trends and developments. You’ll learn not only how to gain an effective marketing edge, but also how to stay on top in this vital and ever-changing field.

Open your mind to a new world of business possibilities with marketing training from the Centre for Continuing Education. Learn Marketing the smart way with Marketing courses at CCE, the University of Sydney.

Media Release Writing Course: Write and Promote a Press Release

Marketing Communications. Connect better with your audience. Learn Marketing Communications the smart way with Marketing Communications courses at CCE, the University of Sydney. Learn how to write a media release and promote it effectively. A press release is among the most powerful marketing tools available to your business. So how come yours isn’t cutting through? At this media release course, learn to build conversations around your product with a soundly structured press... [More]
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Media Release Writing Course: Write and Promote a Press Release

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>Learn how to write a media release and promote it effectively.</p><p>A press release is among the most powerful marketing tools

...
Media Release Writing Course: Write and Promote a Press Release

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>Learn how to write a media release and promote it effectively.</p><p>A press release is among the most powerful marketing tools

...
Media Release Writing Course: Write and Promote a Press Release

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>Learn how to write a media release and promote it effectively.</p><p>A press release is among the most powerful marketing tools

...

Brand Management Course: Level 1

Marketing Communications. Connect better with your audience. Learn Marketing Communications the smart way with Marketing Communications courses at CCE, the University of Sydney. Learn the art of Brand Management at the introductory level. A winning brand manages to be top of a customer’s mind. To achieve this, managing a brand requires a combination of creativity and marketing science. This course is designed for anyone wanting to learn the art of Brand Management at the... [More]
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Brand Management Course: Level 1

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>Learn the art of Brand Management at the introductory level.</p><p>A winning brand manages to be top of a customer’s mind. To achieve

...
Brand Management Course: Level 1

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>Learn the art of Brand Management at the introductory level.</p><p>A winning brand manages to be top of a customer’s mind. To achieve

...

Marketing Automation and Email Marketing Course

Email Marketing. Maximise sales email opportunities. Learn Email Marketing the smart way with Email Marketing courses at CCE, the University of Sydney. We live in a digital world, so you can attract potential buyers through your website and other online avenues such as social media. However, your sales aren’t unlikely to grow very much if this is all you do. You’ll get some traffic, but your conversions to customers will be the bare minimum. The main reason website visitors don’t... [More]
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Marketing Automation and Email Marketing Course

<p>{block name:“Course Tagline - Email Marketing”}</p><p>We live in a digital world, so you can attract potential buyers through your website and other online avenues such as social media. However,

...
Marketing Automation and Email Marketing Course

<p>{block name:“Course Tagline - Email Marketing”}</p><p>We live in a digital world, so you can attract potential buyers through your website and other online avenues such as social media. However,

...

Event Management Course: Essentials

Event Management. Get a head start in events. Manage events the smart way with Event Management courses at CCE, the University of Sydney. This event management training course in Sydney is a practical and interactive course that will provide you with a structured approach to operational and creative fundamentals, from inception to debrief. Learn how to develop and deliver successful events with a focus on meetings, incentives, conferences and exhibitions. You’ll learn how to... [More]
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Event Management Course: Essentials

<p>{block name:“Course Tagline - Event Management”}</p><p>This event management training course in Sydney is a practical and interactive course that will provide you with a structured approach to

...
Event Management Course: Essentials

<p>{block name:“Course Tagline - Event Management”}</p><p>This event management training course in Sydney is a practical and interactive course that will provide you with a structured approach to

...
Event Management Course: Essentials

<p>{block name:“Course Tagline - Event Management”}</p><p>This event management training course in Sydney is a practical and interactive course that will provide you with a structured approach to

...
Event Management Course: Essentials

<p>{block name:“Course Tagline - Event Management”}</p><p>This event management training course in Sydney is a practical and interactive course that will provide you with a structured approach to

...

Google Ads (AdWords) Management Course

Google Ads (AdWords). Attract more customers. Reach the right people at the right time. Be seen by customers at the very moment that they’re searching on Google for the things you offer. Learn Google Ads (AdWords) the smart way with Google Ads (AdWords) courses at CCE, the University of Sydney. Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential customers at the very moment that they’re... [More]
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Google Ads (AdWords) Management Course

<p>{block name:“Course Tagline - Google AdWords”}</p><p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential

...
Google Ads (AdWords) Management Course

<p>{block name:“Course Tagline - Google AdWords”}</p><p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential

...
Google Ads (AdWords) Management Course

<p>{block name:“Course Tagline - Google AdWords”}</p><p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential

...
Google Ads (AdWords) Management Course

<p>{block name:“Course Tagline - Google AdWords”}</p><p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential

...

Business Insights with Google Analytics Course

Google Analytics. Insights you can turn into results. Google Analytics shows you the full customer picture across ads and videos, websites and social tools, tablets and smartphones. That makes it easier to serve your current customers and win new ones. Learn Google Analytics the smart way with Google Analytics courses at CCE, the University of Sydney. This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics... [More]
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Business Insights with Google Analytics Course

<p>{block name:“Course Tagline - Google Analytics”}</p><p>This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics reports can be

...
Business Insights with Google Analytics Course

<p>{block name:“Course Tagline - Google Analytics”}</p><p>This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics reports can be

...
Business Insights with Google Analytics Course

<p>{block name:“Course Tagline - Google Analytics”}</p><p>This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics reports can be

...
Business Insights with Google Analytics Course

<p>{block name:“Course Tagline - Google Analytics”}</p><p>This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics reports can be

...
Business Insights with Google Analytics Course

<p>{block name:“Course Tagline - Google Analytics”}</p><p>This short course is designed to help companies get more from their Google Analytics account, by looking at the ways Analytics reports can be

...

Strategic Marketing Planning Course

Marketing Communications. Connect better with your audience. Learn Marketing Communications the smart way with Marketing Communications courses at CCE, the University of Sydney. Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your brand or business. Designed for existing marketers with some experience, this course will equip you with practical take-home tools to enable you to develop stand-out... [More]
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Strategic Marketing Planning Course

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for

...
Strategic Marketing Planning Course

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for

...

Digital Marketing Foundations Course

Social Media Marketing. Learn social media marketing strategies that work. The demand for social media expertise currently outstrips supply. Explore the essentials of social media marketing and learn social media directly from one of the world’s top social media influencers. Learn Social Media Marketing the smart way with Social Media Marketing courses at CCE, the University of Sydney. In order for businesses to compete in today’s market and stand out from the competition, an... [More]
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Digital Marketing Foundations Course

<p>{block name:“Course Tagline - Social Media Marketing”}</p><p>In order for businesses to compete in today’s market and stand out from the competition, an online presence is essential. This course

...
Digital Marketing Foundations Course

<p>{block name:“Course Tagline - Social Media Marketing”}</p><p>In order for businesses to compete in today’s market and stand out from the competition, an online presence is essential. This course

...
Digital Marketing Foundations Course

<p>{block name:“Course Tagline - Social Media Marketing”}</p><p>In order for businesses to compete in today’s market and stand out from the competition, an online presence is essential. This course

...

Introduction to SEO (Search Engine Optimisation) Course

Search Engine Marketing. Learn search engine marketing strategies that work. Learn Search Engine Marketing the smart way with Search Engine Marketing courses at CCE, the University of Sydney. This course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A successful SEO strategy is one of the primary ways in which business websites can attract new customers. In this short course, you’ll learn about the core search... [More]
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Introduction to SEO (Search Engine Optimisation) Course

<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>This course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A

...
Introduction to SEO (Search Engine Optimisation) Course

<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>This course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A

...
Introduction to SEO (Search Engine Optimisation) Course

<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>This course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A

...

Brand Management Course: Level 2

Marketing Communications. Connect better with your audience. Learn Marketing Communications the smart way with Marketing Communications courses at CCE, the University of Sydney. A winning brand manages to connect with customers and be top of mind at the point of purchase. This requires appropriate brand architecture and market positioning strategies. In this course, you will advance your skills in managing brands on a personal, organisational and product level. You will also gain... [More]
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Brand Management Course: Level 2

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>A winning brand manages to connect with customers and be top of mind at the point of purchase. This requires appropriate brand

...
Brand Management Course: Level 2

<p>{block name:“Course Tagline - Marketing Communications”}</p><p>A winning brand manages to connect with customers and be top of mind at the point of purchase. This requires appropriate brand

...