Marketing courses
Marketing courses. Transform your marketing strategy and drive results.
Marketing courses are essential for businesses of all sizes and industries. From small local stores to global organisations, marketing is a key component in gaining a competitive advantage and driving sales.
We offer a variety of marketing courses designed to teach you the skills and techniques needed to effectively communicate your message to your target market and influence consumer behaviour.
Our marketing courses cover a wide range of topics, including market research, branding, advertising, social media marketing, and more. You’ll learn how to develop a marketing strategy that resonates with your target audience and drives results.
But marketing is about more than just selling products. It’s about understanding the needs of your customers and fulfilling them in a way that adds value to their lives. Our marketing courses will teach you how to do just that, helping you to build strong relationships with your customers and create a loyal following.
Whether you’re just starting out in your marketing career or looking to advance to the next level, our marketing courses are suitable for learners of all levels. So why wait? Sign up today and give yourself a competitive advantage. Our marketing courses are open to everyone, so don’t miss out on this opportunity to improve your skills and knowledge. Take the first step towards a successful marketing career and enrol in one of our marketing courses today! Learn marketing in Sydney with marketing courses from the University of Sydney – your premier provider of short courses in Sydney and online.
Featured courses
Meet your facilitators
Simon Hillier
Simon Hillier has more than 24 years experience as a digital content, copywriting and AI writing specialist, including eight years with e-commerce trailblazers, travel.com.au and lastminute.com,...
Kam Ozonaran
Kam brings years of insights from senior management roles across Fortune 500 companies, as a business owner, academic, advisor, and teacher for RTOs and various universities. Kam’s experience...
Cristian Trujillo
Cristian is an engineer born in Chile. He arrived in Australia in 2007 with a 4-month student visa, no English and no contacts. Before coming to Australia, Cristian completed a double bachelor’s...
Featured Articles
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Business Communication. Sharpen your communication skills. Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting for a while, this course will teach you practical ways to apply ChatGPT and other tools to your writing, marketing and related business processes. If writing is part of your job in any industry, AI tools can make your work easier. When you understand how to use them properly, you’ll be able... View ChatGPT Course for Beginners: Using AI for Business and Marketing Communications.ChatGPT Course for Beginners: Using AI for Business and Marketing Communications
<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$740 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$740 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$740 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$740 Limited GST free -
Business Communication. Sharpen your communication skills. Imagine our world without smartphones today. Steve Jobs was technically brilliant and yet, his real genius and what made him such a game changer was his ability to articulate his ideas in a way that captivated the hearts and minds of his audience. And similarly, have you ever sat in on graph and data-heavy technical presentations that felt like “Death by PowerPoint?” How inspired did you feel? Imagine being able to capture... View Business Storytelling Course: Presenting and Communicating with Impact.Business Storytelling Course: Presenting and Communicating with Impact
<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Imagine our world without smartphones today. Steve Jobs was technically brilliant and yet, his real genius and what made him such a
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST freeBusiness Storytelling Course: Presenting and Communicating with Impact<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Imagine our world without smartphones today. Steve Jobs was technically brilliant and yet, his real genius and what made him such a
...Course added to cart. Checkout now.Close this message$740 Limited GST freeBusiness Storytelling Course: Presenting and Communicating with Impact<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Imagine our world without smartphones today. Steve Jobs was technically brilliant and yet, his real genius and what made him such a
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST free -
Product development. Learn the skills important to the product lifecycle. The world is changing at an increasingly rapid pace. In response to this, organisations are adopting product-led practices which have fuelled some of the world's top organisations. Some of the world’s top technology-based organisations are led by CEOs who were once product managers, including Satya Nadella from Microsoft, Sundar Pichai from Google, and Stewart Butterfield from Slack. It’s therefore no... View Product Management Course: Foundations.Product Management Course: Foundations
<p>{block name:"Course Tagline - Product development"}</p>
<p>The world is changing at an increasingly rapid pace. In response to this, organisations are adopting product-led practices which have
...Course added to cart. Checkout now.Close this message$550 Limited GST freeProduct Management Course: Foundations<p>{block name:"Course Tagline - Product development"}</p>
<p>The world is changing at an increasingly rapid pace. In response to this, organisations are adopting product-led practices which have
...Course added to cart. Checkout now.Close this message$550 Limited GST free -
Business strategy. Plan and secure success. In contemporary workplaces, innovation is necessary to keep up with change. Design thinking helps organisations develop innovative solutions that not only resonate with their target audience but also deliver meaningful impact. The design thinking methodology adopts a human-centred approach to problem-solving and innovation, prioritising an understanding of user and stakeholder needs and experiences. By embracing human-centred design, even... View Design Thinking Course.Design Thinking Course
<p>{block name:"Course Tagline - Business strategy"}</p>
<p>In contemporary workplaces, innovation is necessary to keep up with change. Design thinking helps organisations develop innovative solutions
...Course added to cart. Checkout now.Close this message$740 Limited GST free -
Digital marketing. Transform your online presence and drive results. This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to write web content for business. It provides you with the skills and proven techniques in writing for the web to attract your target audience, engage them with your words and prompt them to take the action you desire. You will also learn how to write Search Engine Optimised... View Web Writing with SEO Course.Web Writing with SEO Course
<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to
...Course added to cart. Checkout now.Close this message$550 Limited GST freeWeb Writing with SEO Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST freeWeb Writing with SEO Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to
...Course added to cart. Checkout now.Close this message$550 Limited GST freeWeb Writing with SEO Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST free -
Google. Make Google work for you. This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the transition from Universal Analytics to the new Google Analytics 4 (GA4) tool, and what this means for your website tracking. We will show you how your Google Analytics 4 reports can be used for better business insights, with a particular focus on conversion optimisation. That is, how to get more visitors... View Business Insights with Google Analytics 4 Course.Business Insights with Google Analytics 4 Course
<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the
...Course added to cart. Checkout now.Close this message$575 Limited GST freeBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the
...Course added to cart. Checkout now.Close this message$575 Limited GST freeBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the
...Online via ZoomCourse added to cart. Checkout now.Close this message$540 Limited GST freeBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the
...Course added to cart. Checkout now.Close this message$575 Limited GST free -
Google. Make Google work for you. Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential customers at the very moment that they’re searching for the products or services you offer. Search advertising with Google Ads is powerful, flexible and data driven, giving you high levels of management control – but you need to have the basics in place. Whether you are considering using Google Ads for the... View Google Ads (AdWords) Management Course.Google Ads (AdWords) Management Course
<p>{block name:"Course Tagline - Google"}</p>
<p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential customers
...Course added to cart. Checkout now.Close this message$575 Limited GST freeGoogle Ads (AdWords) Management Course<p>{block name:"Course Tagline - Google"}</p>
<p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential customers
...Online via ZoomCourse added to cart. Checkout now.Close this message$540 Limited GST freeGoogle Ads (AdWords) Management Course<p>{block name:"Course Tagline - Google"}</p>
<p>Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of potential customers
...Course added to cart. Checkout now.Close this message$575 Limited GST free -
Digital marketing. Transform your online presence and drive results. In this course, you will learn how to present a clear, robust and data driven digital marketing strategy to key stakeholders, including KPIs aligned to business goals. The global spend on digital marketing has now eclipsed traditional marketing and has become the primary communication channels for businesses to engage with their customers. Digital marketing offers incredible real-time data insights, with every... View Digital Strategy Course for Experienced Marketers.Digital Strategy Course for Experienced Marketers
<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>In this course, you will learn how to present a clear, robust and data driven digital marketing strategy to key stakeholders, including KPIs
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST freeDigital Strategy Course for Experienced Marketers<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>In this course, you will learn how to present a clear, robust and data driven digital marketing strategy to key stakeholders, including KPIs
...Course added to cart. Checkout now.Close this message$550 Limited GST free -
Product development. Learn the skills important to the product lifecycle. Learn the basics of user experience design in this one-day, hands-on UX workshop environment. By the end of the day, you will have designed and created a mobile prototype. You will gain experience with core tools used in the UX design space and emerge with a high-level understanding of what user experience design entails. The course focuses on applying some key UX design tools within the Double Diamond design... View An Introduction to User Experience (UX) Design Course.An Introduction to User Experience (UX) Design Course
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<p>Learn the basics of user experience design in this one-day, hands-on UX workshop environment. By the end of the day, you will have
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST freeAn Introduction to User Experience (UX) Design Course<p>{block name:"Course Tagline - Product development"}</p>
<p>Learn the basics of user experience design in this one-day, hands-on UX workshop environment. By the end of the day, you will have
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST free -
Business Communication. Sharpen your communication skills. Have you been using ChatGPT for work and now feel ready to make AI an invaluable member of your marketing team? Then this advanced course in ChatGPT and other generative AI tools is for you. In this practical, hands-on course, you will learn: advanced, proven marketing and copywriting prompting techniques and processes how to engineer prompts for your specific business and marketing needs ways to get the most out of the... View Advanced ChatGPT Course: AI Mastery for Marketing and Content Creation.Advanced ChatGPT Course: AI Mastery for Marketing and Content Creation
<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Have you been using ChatGPT for work and now feel ready to make AI an invaluable member of your marketing team? Then this advanced
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST freeAdvanced ChatGPT Course: AI Mastery for Marketing and Content Creation<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Have you been using ChatGPT for work and now feel ready to make AI an invaluable member of your marketing team? Then this advanced
...Course added to cart. Checkout now.Close this message$740 Limited GST freeAdvanced ChatGPT Course: AI Mastery for Marketing and Content Creation<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Have you been using ChatGPT for work and now feel ready to make AI an invaluable member of your marketing team? Then this advanced
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST free