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Date

Webinar: The Content Marketing Plan to Save Time and Attract Attention

Class Details

Webinar: The Content Marketing Plan to Save Time and Attract Attention

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<p>A successful content marketing plan involves creating content pieces for each step in the marketing funnel, from awareness to

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Fri 24 Oct 2025
3pm - 4pm (UTC+11:00)

Course information

Marketing Communications. Connect better with your audience.

A successful content marketing plan involves creating content pieces for each step in the marketing funnel, from awareness to conversion.  In this 60 minute session you will learn what is working now with content and what topics to consider to promote your organisation. These ideas can be used in social media, on your website, and in your email marketing.

Content

In this session, we will look at:

  • Important content pillars
  • Brand voice and what to say
  • What is working best for each content type
  • When and how often to post
  • Tools that can help save you time

The webinar will run for 45 minutes, followed by 15 minutes of Q&A. Please note, the webinar will not be recorded.

Delivery style

Online webinar via the platform Zoom.

Sessions

Fri 24 Oct 2025
3pm - 4pm (UTC+11:00)

Location

Online via Zoom

Other information

Our online via Zoom courses are interactive and delivered in real-time. You will have the chance to ask questions and join in activities, just as you would in any in-person class.

Our facilitators are well versed in Zoom delivery and will skillfully guide you in your online learning journey.

Instructions regarding how to connect to online classes will be sent to participants 24-48 hours before the class commences.

Meet the facilitators

Heather Porter has 15 years’ experience in digital marketing as a business owner, consultant and speaker, and holds a Bachelor of International Business from San Diego State University. She is the...
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