Marketing courses
Marketing courses. Transform your marketing strategy and drive results.
Marketing courses are essential for businesses of all sizes and industries. From small local stores to global organisations, marketing is a key component in gaining a competitive advantage and driving sales.
We offer a variety of marketing courses designed to teach you the skills and techniques needed to effectively communicate your message to your target market and influence consumer behaviour.
Our marketing courses cover a wide range of topics, including market research, branding, advertising, social media marketing, and more. You’ll learn how to develop a marketing strategy that resonates with your target audience and drives results.
But marketing is about more than just selling products. It’s about understanding the needs of your customers and fulfilling them in a way that adds value to their lives. Our marketing courses will teach you how to do just that, helping you to build strong relationships with your customers and create a loyal following.
Whether you’re just starting out in your marketing career or looking to advance to the next level, our marketing courses are suitable for learners of all levels. So why wait? Sign up today and give yourself a competitive advantage. Our marketing courses are open to everyone, so don’t miss out on this opportunity to improve your skills and knowledge. Take the first step towards a successful marketing career and enrol in one of our marketing courses today! Learn marketing in Sydney with marketing courses from the University of Sydney – your premier provider of short courses in Sydney and online.
Featured courses
Meet your facilitators
Simon Hillier
Simon Hillier has more than 24 years experience as a digital content, copywriting and AI writing specialist, including eight years with e-commerce trailblazers, travel.com.au and lastminute.com,...
Carrie Webster
With over 19 years' experience in the field of user-centered design, and a background in web design and development, Carrie has worked in startups through to complex corporate B2B environments. In...
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Digital marketing. Transform your online presence and drive results. This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to write web content for business. It provides you with the skills and proven techniques in writing for the web to attract your target audience, engage them with your words and prompt them to take the action you desire. You will also learn how to write Search Engine Optimised... View Web Writing with SEO Course.Web Writing with SEO Course
<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to
...Course added to cart. Checkout now.Close this message$550 Limited GST freeWeb Writing with SEO Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST freeWeb Writing with SEO Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to
...Course added to cart. Checkout now.Close this message$550 Limited GST freeWeb Writing with SEO Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST free -
Digital marketing. Transform your online presence and drive results. Did you know that 87% of buyers think that social media helps them make shopping decisions, and 43% of customers learn about new products and services through social media networks? A successful social selling program leads to increased pipeline, better win rates, and up to 48% larger deals.* Social selling is an important strategy in your digital marketing plan to engage with potential customers, build... View Social Media Advertising and Website Optimisation Course.Social Media Advertising and Website Optimisation Course
<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Did you know that 87% of buyers think that social media helps them make shopping decisions, and 43% of customers learn about new products
...Course added to cart. Checkout now.Close this message$520 Limited GST freeSocial Media Advertising and Website Optimisation Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Did you know that 87% of buyers think that social media helps them make shopping decisions, and 43% of customers learn about new products
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST freeSocial Media Advertising and Website Optimisation Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Did you know that 87% of buyers think that social media helps them make shopping decisions, and 43% of customers learn about new products
...Course added to cart. Checkout now.Close this message$550 Limited GST free -
Digital marketing. Transform your online presence and drive results. This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A successful SEO strategy is one of the primary ways in which business websites can attract new customers. You'll learn about the core search engine optimisation techniques for any website, including keyword research, writing optimised content, getting web pages indexed... View Introduction to SEO (Search Engine Optimisation) Course.Introduction to SEO (Search Engine Optimisation) Course
<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on
...Course added to cart. Checkout now.Close this message$520 Limited GST freeIntroduction to SEO (Search Engine Optimisation) Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on
...Course added to cart. Checkout now.Close this message$550 Limited GST freeIntroduction to SEO (Search Engine Optimisation) Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST freeIntroduction to SEO (Search Engine Optimisation) Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on
...Course added to cart. Checkout now.Close this message$550 Limited GST free -
Digital marketing. Transform your online presence and drive results. Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your brand or business. Designed for existing marketers with some experience, this one-day course will equip you with practical take-home tools to enable you to develop stand-out brand goals, write powerful marketing plans and measure your performance. We will review the latest... View Strategic Marketing Planning Course.Strategic Marketing Planning Course
<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your
...Online via ZoomCourse added to cart. Checkout now.Close this message$470 Limited GST freeStrategic Marketing Planning Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your
...Course added to cart. Checkout now.Close this message$550 Limited GST freeStrategic Marketing Planning Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your
...Online via ZoomCourse added to cart. Checkout now.Close this message$500 Limited GST free -
Business Communication. Sharpen your communication skills. Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting for a while, this course will teach you practical ways to apply ChatGPT and other tools to your writing, marketing and related business processes. If writing is part of your job in any industry, AI tools can make your work easier. When you understand how to use them properly, you’ll be able... View ChatGPT Course for Beginners: Using AI for Business and Marketing Communications.ChatGPT Course for Beginners: Using AI for Business and Marketing Communications
<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$700 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$740 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$740 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$740 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this message$740 Limited GST free -
Marketing Communications. Connect better with your audience. Looking for more in-depth marketing knowledge to add to your skills base? This marketing training course is designed for existing marketers with some experience or those who have already completed Marketing Course: Level 1, or an equivalent. In an interactive workshop setting, we focus on a deeper understanding of the key marketing tools of advertising, PR and promotions, with an in-depth look at digital and content... View Marketing Course: Level 2.Marketing Course: Level 2
<p>{block name:"Course Tagline - Marketing Communications"}</p>
<p>Looking for more in-depth marketing knowledge to add to your skills base? This marketing training course is designed for existing
...Course added to cart. Checkout now.Close this message$520 Limited GST freeMarketing Course: Level 2<p>{block name:"Course Tagline - Marketing Communications"}</p>
<p>Looking for more in-depth marketing knowledge to add to your skills base? This marketing training course is designed for existing
...Course added to cart. Checkout now.Close this message$550 Limited GST free -
Business Communication. Sharpen your communication skills. Imagine our world without smartphones today. Steve Jobs was technically brilliant and yet, his real genius and what made him such a game changer was his ability to articulate his ideas in a way that captivated the hearts and minds of his audience. And similarly, have you ever sat in on graph and data-heavy technical presentations that felt like “Death by PowerPoint?” How inspired did you feel? Imagine being able to capture... View Business Storytelling Course: Presenting and Communicating with Impact.Business Storytelling Course: Presenting and Communicating with Impact
<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Imagine our world without smartphones today. Steve Jobs was technically brilliant and yet, his real genius and what made him such a
...Online via ZoomCourse added to cart. Checkout now.Close this message$690 Limited GST freeBusiness Storytelling Course: Presenting and Communicating with Impact<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Imagine our world without smartphones today. Steve Jobs was technically brilliant and yet, his real genius and what made him such a
...Course added to cart. Checkout now.Close this message$740 Limited GST free -
Product development. Learn the skills important to the product lifecycle. The world is changing at an increasingly rapid pace. In response to this, organisations are adopting product-led practices which have fuelled some of the world's top organisations. Some of the world’s top technology-based organisations are led by CEOs who were once product managers, including Satya Nadella from Microsoft, Sundar Pichai from Google, and Stewart Butterfield from Slack. It’s therefore no... View Product Management Course: Foundations.Product Management Course: Foundations
<p>{block name:"Course Tagline - Product development"}</p>
<p>The world is changing at an increasingly rapid pace. In response to this, organisations are adopting product-led practices which have
...Course added to cart. Checkout now.Close this message$550 Limited GST freeProduct Management Course: Foundations<p>{block name:"Course Tagline - Product development"}</p>
<p>The world is changing at an increasingly rapid pace. In response to this, organisations are adopting product-led practices which have
...Course added to cart. Checkout now.Close this message$550 Limited GST free -
Business strategy. Plan and secure success. In contemporary workplaces, innovation is necessary to keep up with change. Design thinking helps organisations develop innovative solutions that not only resonate with their target audience but also deliver meaningful impact. The design thinking methodology adopts a human-centred approach to problem-solving and innovation, prioritising an understanding of user and stakeholder needs and experiences. By embracing human-centred design,... View Design Thinking Course.Design Thinking Course
<p>{block name:"Course Tagline - Business strategy"}</p>
<p>In contemporary workplaces, innovation is necessary to keep up with change. Design thinking helps organisations develop innovative solutions
...Course added to cart. Checkout now.Close this message$740 Limited GST free -
Google. Make Google work for you. This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the transition from Universal Analytics to the new Google Analytics 4 (GA4) tool, and what this means for your website tracking. We will show you how your Google Analytics 4 reports can be used for better business insights, with a particular focus on conversion optimisation. That is, how to get more visitors... View Business Insights with Google Analytics 4 Course.Business Insights with Google Analytics 4 Course
<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the
...Course added to cart. Checkout now.Close this message$575 Limited GST freeBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the
...Course added to cart. Checkout now.Close this message$575 Limited GST freeBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the
...Online via ZoomCourse added to cart. Checkout now.Close this message$540 Limited GST freeBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It covers the
...Course added to cart. Checkout now.Close this message$575 Limited GST free