Management. Lift your career and your organisation.

This practical, one-day event management workshop will provide you with a structured approach to operational and creative fundamentals, from inception to debrief.

Learn how to develop and deliver successful events with a focus on meetings, incentives, conferences and exhibitions. You’ll learn how to develop budgets, work breakdown structures, and gain an insight into risk mitigation and contingency planning. We’ll also explore the key elements and processes involved in format and venue selection, event registrations, catering, accommodation, transport, theming, security, entertainment and stakeholder management.

Outcomes

By the end of this course, you should be able to:

• obtain a sense of responsibility for the multi-disciplinary nature of event management
• gain confidence and enjoyment from involvement in the dynamic industry of event management
• identify best practice in the development and delivery of successful conferences and corporate gatherings
• identify the key elements of a conference and the processes involved in venue selection, registration, catering, accommodation, transport, theming, security and entertainment
• identify management essentials such as developing budgets, critical paths, work breakdown structures, risk mitigation and contingency planning.

Content

Event format and feasibility

• Defining events
• Event format and feasibility
• Event goals and objectives

Location and logistics

• Venue selection and design
• Supplier management

Accountability and resources

• Budget development
• Work breakdown structures and planning documents
• Risk management, mitigation and contingency plans

WOW factor and audience communication

• What is WOW factor
• Creating collateral
• Theming and entertainment
• Stakeholder liaison and debrief

Note: The following outline is provided as a guide. Course delivery may alter to benefit participant interests during the course.

Intended audience

Anyone new to working in an event management role, or those who have had some working experience without formal training. You may be an individual with an interest in entering the events industry, or are looking to increase your knowledge and skills to undertake an event management position.

Delivery style

• Face-to-face, presenter-taught workshop
• Online workshop via the platform Zoom

Materials

A course workbook is distributed electronically using Dropbox.