Centre for Continuing Education

Sarah Birken

Sarah Birken


Sarah is one of Australia’s leading independent purpose-led transformation consultants, brand visionaries and strategists. Her proven methodology has helped multiple organisations and brands uncover and define their purpose, simplify and articulate their brand messages with confidence, and unite their team around a shared, transformative vision. An experienced, certified Leadership Coach, persuasive presenter and influential communicator, Sarah has written and facilitated over a hundred workshops, including dozens to uncover organisational/brand Purpose from within.

Over the past 17 years, Sarah has seen the brands she has helped increase sales by as much as 70 per cent, whilst saving her clients hundreds of thousands of dollars by avoiding costly business decisions and ineffective marketing.

As a graduate of University of Sydney Centre of Continuing Education, Sarah knows the fundamental difference courses such as hers make to an individual, their career and the businesses they work for. Ever curious and passionate about her subject, she never stops learning and shares her knowledge through mentoring, thought leadership articles and as a highly engaging event speaker.

We acknowledge the tradition of custodianship and law of the Country on which the University of Sydney campuses stand. We pay our respects to those who have cared and continue to care for the Country.