Centre for Continuing Education

Marketing

Marketing

Marketing. Learn marketing strategies that work.

COVID-19 update: arrangement of our courses

We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling.

Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available.


From a small local store to the biggest global organisation, every business uses marketing to try to gain a competitive advantage.

Our marketing courses will teach you how a business communicates its message to the desired market to influence consumer behaviour, and ultimately to drive sales.

If you study marketing, you’ll learn that it has less to do with getting consumers to pay for a product as it does with developing a demand for that product and fulfilling the customer’s needs.

Our marketing short courses are open to everyone. Sign up today and give yourself a competitive advantage.

Content Marketing Course

Marketing Communications. Connect better with your audience. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Social media provides businesses and brands the opportunity to connect with their customers in more... [More]
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Content Marketing Course

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Content Marketing Course

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Personal Branding for Business Success Course

Marketing Communications. Connect better with your audience. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. You’ve heard that personal branding is an essential marketing tool for business success but are you still... [More]
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Personal Branding for Business Success Course

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Business Storytelling Course

Business Communication. Sharpen your communication skills. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Discover the art and science of storytelling and learn how to create compelling narratives for all types of... [More]
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Business Storytelling Course

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Marketing Course: Creating Video for Snapchat, TikTok and Instagram

Social media marketing. Learn social media marketing strategies that work. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Come along and learn how to capture and edit vertical marketing videos for Snapchat, TikTok... [More]
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Marketing Course: Creating Video for Snapchat, TikTok and Instagram

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Social Media Advertising and Website Optimisation Course

Social media marketing. Learn social media marketing strategies that work. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Learn how to create compelling and highly valuable paid advertising on Facebook, Instagram and... [More]
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Social Media Advertising and Website Optimisation Course

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...

Persuasive Writing Course

Marketing Communications. Connect better with your audience. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. An immersive writing course for content marketers, covering all the persuasive copywriting skills you’ll... [More]
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Persuasive Writing Course

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Persuasive Writing Course

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Facebook Advertising Course

Social media marketing. Learn social media marketing strategies that work. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. This Facebook advertising course provides the training needed to run advertising campaigns on... [More]
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Facebook Advertising Course

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Facebook Advertising Course

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Web Writing with SEO Course

Search engine marketing and optimisation. Learn search engine marketing strategies that work. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. This web writing course is suitable for business owners, web content... [More]
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Web Writing with SEO Course

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Web Writing with SEO Course

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Web Writing with SEO Course

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Web Writing with SEO Course

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Advanced Facebook Advertising Course

Social media marketing. Learn social media marketing strategies that work. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Facebook adverts are an essential part of a digital marketing strategy for most businesses but... [More]
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Advanced Facebook Advertising Course

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Advanced Facebook Advertising Course

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Art of Product Management Course

Product development. Learn the skills important to the product lifecycle. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Develop the product management skills that will help you enable change and innovation for your... [More]
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Art of Product Management Course

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Art of Product Management Course

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