Marketing
Marketing. Learn marketing strategies that work.
COVID-19 update: arrangement of our courses
We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling.
Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available.
From a small local store to the biggest global organisation, every business uses marketing to try to gain a competitive advantage.
Our marketing courses will teach you how a business communicates its message to the desired market to influence consumer behaviour, and ultimately to drive sales.
If you study marketing, you’ll learn that it has less to do with getting consumers to pay for a product as it does with developing a demand for that product and fulfilling the customer’s needs.
Our marketing short courses are open to everyone. Sign up today and give yourself a competitive advantage.
Content Marketing Course
<p>{block name:“Course Tagline - Marketing Communications”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>Social media provides businesses and brands the opportunity to connect with their
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Tue 23 Mar 2021 | 9am - 5pm (UTC+11:00) | Online via Zoom - Online via Zoom |
<p>{block name:“Course Tagline - Marketing Communications”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>Social media provides businesses and brands the opportunity to connect with their
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Mon 24 May 2021 | 9am - 5pm (UTC+10:00) | Face-to-face (Venue TBA) - Face-to-face (venue TBA) |
If there isn't a class to suit you, please join the waiting list.
Personal Branding for Business Success Course
<p>{block name:“Course Tagline - Marketing Communications”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>You’ve heard that personal branding is an essential marketing tool for business success
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Wed 24 Mar 2021 | 9am - 5pm (UTC+11:00) | Online via Zoom - Online via Zoom |
If there isn't a class to suit you, please join the waiting list.
Business Storytelling Course
<p>{block name:“Course Tagline - Business Communication”}</p><p>{block name:“Course Message - Business and management”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>Discover the art and science
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Mon 29 Mar 2021 | 9am - 12pm (UTC+11:00) | Online via Zoom - Online via Zoom | |
| Tue 30 Mar 2021 | 9am - 12pm (UTC+11:00) | Online via Zoom - Online via Zoom |
If there isn't a class to suit you, please join the waiting list.
Marketing Course: Creating Video for Snapchat, TikTok and Instagram
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<p>Come along and learn how to capture and edit vertical marketing videos for Snapchat,
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Tue 30 Mar 2021 | 9am - 5pm (UTC+11:00) | Room 204 - Face-to-face (CCE Building, Newtown) |
If there isn't a class to suit you, please join the waiting list.
Social Media Advertising and Website Optimisation Course
<p>{block name:“Course Tagline - Social Media Marketing”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>Learn how to create compelling and highly valuable paid advertising on Facebook, Instagram
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Tue 06 Apr 2021 | 9am - 5pm (UTC+10:00) | Face-to-face (Venue TBA) - Face-to-face (venue TBA) |
If there isn't a class to suit you, please join the waiting list.
Persuasive Writing Course
<p>{block name:“Course Tagline - Marketing Communications”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>An immersive writing course for content marketers, covering all the persuasive
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Tue 06 Apr 2021 | 9am - 5pm (UTC+10:00) | Online via Zoom - Online via Zoom |
<p>{block name:“Course Tagline - Marketing Communications”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>An immersive writing course for content marketers, covering all the persuasive
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Fri 18 Jun 2021 | 9am - 5pm (UTC+10:00) | Face-to-face (Venue TBA) - Face-to-face (venue TBA) |
If there isn't a class to suit you, please join the waiting list.
Facebook Advertising Course
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<p>This Facebook advertising course provides the training needed to run advertising
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Thu 08 Apr 2021 | 9am - 5pm (UTC+10:00) | Online via Zoom - Online via Zoom |
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<p>This Facebook advertising course provides the training needed to run advertising
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Wed 23 Jun 2021 | 9am - 5pm (UTC+10:00) | Face-to-face (Venue TBA) - Face-to-face (venue TBA) |
If there isn't a class to suit you, please join the waiting list.
Web Writing with SEO Course
<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>This web writing course is suitable for business owners, web content writers, marketers,
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Tue 23 Feb 2021 | 9am - 5pm (UTC+11:00) | Room 204 - Face-to-face (CCE Building, Newtown) |
<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>This web writing course is suitable for business owners, web content writers, marketers,
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Mon 12 Apr 2021 | 9am - 1pm (UTC+10:00) | Online via Zoom - Online via Zoom | |
| Tue 13 Apr 2021 | 9am - 1pm (UTC+10:00) | Online via Zoom - Online via Zoom |
<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>This web writing course is suitable for business owners, web content writers, marketers,
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Fri 21 May 2021 | 9am - 5pm (UTC+10:00) | Face-to-face (Venue TBA) - Face-to-face (venue TBA) |
<p>{block name:“Course Tagline - Search Engine Marketing”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>This web writing course is suitable for business owners, web content writers, marketers,
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Thu 01 Jul 2021 | 9am - 1pm (UTC+10:00) | Online via Zoom - Online via Zoom | |
| Fri 02 Jul 2021 | 9am - 1pm (UTC+10:00) | Online via Zoom - Online via Zoom |
If there isn't a class to suit you, please join the waiting list.
Advanced Facebook Advertising Course
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<p>Facebook adverts are an essential part of a digital marketing strategy for most
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Thu 15 Apr 2021 | 9am - 5pm (UTC+10:00) | Online via Zoom - Online via Zoom |
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<p>Facebook adverts are an essential part of a digital marketing strategy for most
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Wed 30 Jun 2021 | 9am - 5pm (UTC+10:00) | Face-to-face (Venue TBA) - Face-to-face (venue TBA) |
If there isn't a class to suit you, please join the waiting list.
Art of Product Management Course
<p>{block name:“Course Tagline - Product development”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>Develop the product management skills that will help you enable change and innovation for
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Sat 17 Apr 2021 | 9am - 5pm (UTC+10:00) | Face-to-face (Venue TBA) - Face-to-face (venue TBA) |
<p>{block name:“Course Tagline - Product development”}</p><p>{block name:“Block - COVID 19 updates”}</p><p>Develop the product management skills that will help you enable change and innovation for
...| When | Time | Where | Session Notes |
|---|---|---|---|
| Sat 19 Jun 2021 | 9am - 5pm (UTC+10:00) | Online via Zoom - Online via Zoom |
If there isn't a class to suit you, please join the waiting list.
Subjects
- Arts and humanities
- Business and management
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English
-
Horticulture and gardening
- HSC preparation (years 10-12)
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Human resources
- Information technology
- Language and culture
- Marketing
- Music and film